Agenda of 2019
To be updated
| Craft Beer Industry Policy and Trends (Seminar Room 1) | ||||
| Date | Time | Topic | Speaker | Speaker's Background |
| 15th, May |
9:45-10:00 | Opening Words by TBL & NürnbergMesse | ||
| 10:00-10:30 | TBD | Tiago M Brandao | President of European Brewers Convention | |
| 10:30-11:00 | TBD | John Holl | Senior Editor of Craft Beer and Brewing Magazine | |
| 11:30-12:00 | TBD | Junjie Liu | Ceo of The Beer Link, Vice Secretary General of Craft Beer Branch of CLIMA | |
| 12:00-12:30 | The world of craft spirits – An opportunity also for Chinese market | Dr. Werner Gloßner | Doemens Academy GmbH CEO | |
| Management, Operation & Business Insights (Seminar Room 1) | ||||
| Date | Time | Speaker | Speaker's Background | |
| 15th, May | 14:00-14:30 | Brad Windecker | CEO of Orchestra Software | |
| 14:30-15:00 | Dr. Sam Holloway | Founder of Crafting a Strategy,Co-founder of Oakshire Brewery, Professor of Portland University | ||
| 15:30-16:00 | TBD | Brewers Association | ||
| 16:00-16:30 | Shigeharu Asagiri | Founder of Janpan COEDO Brewery | ||
| 16:30-17:00 | TBD | Krones | ||
| Technology (Seminar Room 2) | ||||
| Date | Time | Topic | Speaker | Speaker's Background |
| 15th, May | 9:45-10:00 | Opening Words | ||
| 10:00-10:30 | TBD | Dr. Werner Gloßner | Doemens Academy GmbH | |
| 10:30-11:00 | TBD | TBD | Brewmaster of Stone Brewery | |
| 11:30-12:00 | How innovations in hop breading, hop processing and in the brewery are influencing the success of craft beer around the globe. | Ryan Hopkins | Chief Sales Officer of Yakima Chief Hops. | |
| 12:00-12:30 | How's Your Yeast? (and why you should care). | Killian L. Moser | Co-founder &CEO of Oculyze GmbH | |
| Draft and Fresh Beer (Seminar Room 2) | ||||
| Date | Time | Topic | Speaker | Speaker's Background |
| 15th, May | 13:30-14:00 | The development of China's draft and fresh beer market | Honglei Jiang | |
| 14:00-14:30 | How to change the traditional marketing model of draft and fresh beer | Chuangfu Zhu | ||
| 14:30-15:00 | Sharing model of draft and fresh beer | Xiaojing Zhang | General Manager of Shenzhen Diamond Wine Ltd. | |
| 15:30-16:00 | The role of draft and fresh beer in the development of the refined brand regional market | Hui Cao | President of Rebergbeer | |
| 16:00-16:30 | International draft and fresh beer market | TBD | TBD | |
| 16:30-17:00 | Innovative packaging for draft and fresh beer | TBD | KHS | |
| Microbiology and QA for Craft Brewers (Seminar Room 1) | ||||
| Date | Time | Topic | Speaker | Speaker's Background |
| 16th, May | 9:30-10:00 | Brewhouse technology/ Measurements & Automation | Jan Biering | VLB |
| 10:00-10:30 | TBD | Guido Offer | VLB | |
| 11:00-11:30 | Impact of mash separation technology on polyphenols levels in wort and beer | Manu Gouwy | Sales Manager Craft & Specialty Beers, MEURA SA | |
| 11:30-12:00 | TBD | TBD | Fermentis | |
| 12:00-12:30 | TBD | Chris White | Founder of White Labs | |
| Chinese Craft Breweries Experience Sharing (Seminar Room 1) | ||||
| Date | Time | Speaker | Speaker's Background | |
| 16th, May | 13:30-14:00 | Fang Wnag, Qi Jiang | Founder of Wuhan 18 Brewing | |
| 14:00-14:30 | Qing Li | Founder of Urbrau Brewing | ||
| 14:30-15:00 | Benquan Liu | Founder of Beijing Hotbeer Brewing | ||
| 15:30-16:00 | Jing Feng, Miao She | Founder of Xiamen Midai Brewing | ||
| 16:00-16:30 | Dinghao Pan | Panada Brew | ||
| 16:30-17:00 | Rui Wang | Chendu Harvest Brewing | ||
| Marketing and Channels (Seminar Room 2) | ||||
| Date | Time | Topic | Speaker | Speaker's Background |
| 16th, May | 10:00-10:30 | How to build online and offline new retail smart stores | Martin Suter | E-Commerce (APAC North) |
| 11:00-11:30 | B2B of FMCG | Bo Zhao | Founder of New Distribution | |
| 11:30-12:00 | TBD | Dr. Sam Holloway | Founder of Crafting a Strategy, Co-Founder of Oakshire Brewery, Professor of Portland University | |
| 12:00-12:30 | How to break the boundaries of channels in the new retail era | Fenglin Du | Founder of Phoenix Consultation | |
| The operation and business development in Restaurants and Catering (Seminar Room 2) | ||||
| Date | Time | Speaker | Speaker's Background | |
| 16th, May | 13:30-14:00 | Chandler Jurinka | Founder of Beijing Slow Boat Brewrey | |
| 14:00-14:30 | TBD | Haidilao Hot Pot | ||
